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SEO

How Penguin 2.0 Has changed the World of SEO

How Penguin 2.0 Has changed the World of SEO

SEO has always been the subject of many heated debates. A few years ago, when the term of search engine optimization first appeared, people would talk about meta-tags, link-building techniques and keyword research. While these practices are still applicable nowadays, they have lost their power. In the […]

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What to Make of the Recent Google Algorithm Update Suspicions

What to Make of the Recent Google Algorithm Update Suspicions

In recent weeks, it looked like Google was purposely trying to keep every webmaster around the world on their toes, doing the Panda dance, and wondering whether what they were seeing in the SERPs actually had to do with yet another algorithm change. Google themselves have yet […]

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3 Reasons You Should Take a Holistic Marketing Approach to SEO

3 Reasons You Should Take a Holistic Marketing Approach to SEO

Remember what it took for a site to rank highly in the SERPs a few years back? It needed to be well structured and ‘clean’ from the perspective of the search engine spiders, with proper html tags and good internal linking. It needed to correctly identify the […]

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4 Fresh Link Earning Tricks

4 Fresh Link Earning Tricks

Of late, link building has been discussed to no end, in the sense that many webmasters and SEOs feel that Google’s next ‘big surprise’ (read: algorithm update) will bring some changes to this aspect of the SEO game. It is, indeed expected, for the search engine giant […]

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The Three Things about Link Building Webmasters Hate Most

The Three Things about Link Building Webmasters Hate Most

As SEO develops and becomes more and more sophisticated a field, so do its various branches, from link building to in-page optimization. For today’s post, we’re focusing on the value of back link profiles. Ever since Google’s Panda update (and possibly even before), the search engine has […]

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How to Get Closer to Your Target Audience

How to Get Closer to Your Target Audience

Blogging has become one of the most popular online professions, especially because it can be done by almost anybody. You don’t have to be a computer genius to create good content, and there are literally millions of websites available on the world wide web. From cooking tips, […]

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The Importance of Link Building, Pt. 3: Google and Its Tools

The Importance of Link Building, Pt. 3: Google and Its Tools

In our third and final (for now) installment of the blog post series on link building, we focus on some of the more complex and volatile aspects of this endeavor. If you’ve been following us, by now you should be familiar with several basics, such as anchor […]

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The Importance of Link Building, Pt. 2: In-Depth Resources

The Importance of Link Building, Pt. 2: In-Depth Resources

Our last post was the first in an ongoing series about the importance of link building, in which we introduced the basics and spoke about essential tools, such as WordPress and link auditing resources. Today, we will essentially go along the same lines, but also provide a […]

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The Importance of Link Building, Pt. 1: The Basics

The Importance of Link Building, Pt. 1: The Basics

Once upon a time, when search engine optimization was largely about putting your links out there and building a ‘strong’ back link profile at all costs, there was no debate to speak of, in terms of link building versus content. Nowadays, with the latest Google updates, the […]

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Three Easy Tips for Better Blog Entries

Three Easy Tips for Better Blog Entries

When content writing is your bread and butter and the goal you have in mind is to not only write jaw dropping articles but also have well founded arguments, research is essential. Even if it may not be the most fun thing to do, it surely can […]

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